We are a human-centred design agency.
Our processes and values are at the core of everything we do. Read more about how our unique human-centred design, ergonomics and methods and practices work together to make the UK’s infrastructure accessible and inclusive to all.
Design that connects us
We're experts in human behaviour and design.
Grown over decades to inform our design of services, products and experiences, wayfinding strategy and other touchpoints where people interact with the physical or digital worlds.
Read about Our Services hereWe design the world through the human lens.
Everything begins and ends with human behaviour – our needs, wants and motivations. By viewing even the largest logistical challenges through human eyes, we make it work.
Read about Our Processes hereBecause design connects us.
Our design, driven by human behaviour connects people to experiences, to places and to process.
Read about Our Values and Our People hereCase Studies
Design that connects us
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Wayfinding to Connect Campus Sites at University of York
University of York
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Wayfinding that creates a sense of place at Tate St Ives
Tate St Ives
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Developing a UX digital concept for automotive inductive charging
A luxury automotive brand
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Rethinking Urgent Referrals for York & Scarborough NHS Trust
York & Scarborough NHS Trust
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Creating a Digital Wayfinding App for Diriyah Season
Diriyah Season
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Mima brings human factors consulting to award-winning London Bridge Station
London Bridge Station
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Innovating Participatory Design to Create a Revolutionary Control Room for Ocean Infinity’s Armada
Ocean Infinity
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Designing CERN’s LHCb control room fit for experimental physics
CERN
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Connecting Al Mouj to Nature with Wayfinding for Majid Al Futtaim
Majid Al Futtaim
Our Clients
Design that connects us