The Re:Design Webinar
Design that connects us
In this six-part webinar series, Mima are bringing together brilliant minds from across disciplines to explore how human-centred design thinking has the power to transform the spaces, systems, and environments we interact with every day. From inclusive exhibitions and green spaces, to accessible passenger journeys, start-up innovation, and wayfinding for all, the series showcases how when you design with people at the heart, you create meaningful experiences. Each session offers fresh perspectives, real-world challenges, and examples of inclusive design that works for everyone.
Scroll through the first released webinars below and click Register to sign up. Each live session will last 45 minutes and include a Q&A - so bring your questions.
All webinars will be hosted on Zoom, and a British Sign Language (BSL) interpreter will be on-screen. Auto captioning via Zoom will be available, and a transcript will be shared after the session. If you have any further accessibility accommodations, please email us.
We look forward to seeing you there!
Available Webinars
Webinar
Session 2: Who are we designing for? Rethinking passenger experience for diverse requirements
Monday 13th October | 12.30pm (BST)
In our second episode we are joined by guests from Oxfordshire Community Rail Partnership (OxCRP) and Connected Places Catapult to explore how we can enhance the passenger experience for all. We’ll discuss how design thinking can be used to engage with communities - particularly groups who are harder to reach or may not normally be represented in standard passenger experience thinking, to improve travel experiences.
The webinar will last 45 mins including a Q&A.
Mima Hosts:
Mel Barber (Accessibility & Inclusive Design Consultant)
Adam Parkes (Principal Human Factors Consultant)
Guests:
Alayne McDonald, Community Rail Development Manager, Oxfordshire Community Rail Partnership (OXCRP)
With experience in health and social care and community engagement, Alayne focuses on creating strategic partnerships, projects, and initiatives that connect local communities to their transport network, promoting sustainable travel and empowering accessible use of Oxfordshire’s local transport network.
Bee Clark, Access and Inclusion Lead, Oxfordshire Community Rail Partnership (OXCRP)
Bee is the Access and Inclusion Programme Lead at the Oxfordshire Community Rail Partnership. With a background in education and social care, and experience running a social enterprise employing adults with learning disabilities, they specialise in combining their own lived experience with others to co-create workshops, trips, and resources that foster interpersonal connections, community, and confidence in using public transport.
Anne Spaa, Senior Innovation Consultant, Connected Places Catapult
Anne is a stakeholder engagement specialist and holds a PhD in design methods for policy making. Her work focusses on bringing together multidisciplinary stakeholder groups on complex projects to generate actionable insights. She is particularly skilled in leading on qualitative research and participatory design thinking workshops, focussing on informing innovation strategy and understanding the opportunities and challenges of different stakeholder groups involved.
At Connected Places Catapult, she currently leads on the engagement and impact work for the Station Innovation Zone – an innovation testbed at Bristol Temple Meads. Her responsibilities are the stakeholder research, playbook development and challenge identification for the Innovation Funding Programme. She recently has taken over the lead position for the Scaling Innovation Programme which the Catapult delivers as part of the National Centre for Accessible Transport (ncat).
Webinar
Session 3: How human-centred design helps start-ups get to market
Monday 10th November | 12.30pm (GMT)
In this episode we discuss how experience design thinking can help start ups reach their markets. We are joined by REWILDlife and Satellite Applications Catapult to reveal lessons learnt and turning points in the design process. Together, we will discuss how design thinking can empower start ups with the tools to make informed decisions, highlighting the activities that delivered the greatest impact.
The webinar will last 45 mins including a Q&A session.
Mima Hosts:
Lisa Baker (Head of Experience Design & Sustainability)
Paul Reynolds (Principal Industrial Designer)
Guests:
Ben Peacock - Co-Founder and Managing Director, REWILDlife
Ben is a highly experienced digital technology leader with 20 years in sales and management, including 16 years at top global digital agencies working with leading brands. He has a proven track record in scaling start-ups, building market entry teams, and driving ROI-focused growth, with a recent focus on carbon reduction technologies. After 12 years in London and 5 years in Sydney, Ben returned to the UK to co-found Zerofy, the world’s first end-to-end carbon reduction platform, and Rewild Life, an AI chatbot platform for endangered species - both dedicated to sustainability and protecting the planet. He also mentors students at Cardiff and Bristol Universities, supporting the next generation of entrepreneurs.
Giulia Bencini - Senior Service Designer, Satellite Applications Catapult
Giulia is a Senior Service Designer at the Satellite Applications Catapult, focusing on using design methodologies to make sure that space-enabled technologies and services support our planet. As part of the User-Centered Design Team, she makes sure that innovation happens with real people and problems in mind. Giulia has extensive prior experience in innovation for tech, business and start-ups support, strategic thinking and user research.
