The Re:Design Webinar
Design that connects us
In this six-part webinar series, Mima are bringing together brilliant minds from across disciplines to explore how human-centred design thinking has the power to transform the spaces, systems, and environments we interact with every day. From inclusive exhibitions and green spaces, to accessible passenger journeys, start-up innovation, and wayfinding for all, the series showcases how when you design with people at the heart, you create meaningful experiences. Each session offers fresh perspectives, real-world challenges, and examples of inclusive design that works for everyone.
Scroll through the latest webinars below and click Register to sign up. Each live session will last 45 minutes and include a Q&A - so bring your questions.
All webinars will be hosted on Zoom, and a British Sign Language (BSL) interpreter will be on-screen. Auto captioning via Zoom will be available, and a transcript will be shared after the session. If you have any further accessibility accommodations, please email us.
We look forward to seeing you there!
Available Webinars
Webinar
Session 3: How human-centred design helps start-ups get to market
Monday 10th November | 12.30pm (GMT)
In this episode we discuss how experience design thinking can help start ups reach their markets. We are joined by REWILDlife and Satellite Applications Catapult to reveal lessons learnt and turning points in the design process. Together, we will discuss how design thinking can empower start ups with the tools to make informed decisions, highlighting the activities that delivered the greatest impact.
The webinar will last 45 mins including a Q&A session.
Mima Hosts:
Lisa Baker (Head of Experience Design & Sustainability)
Paul Reynolds (Principal Industrial Designer)
Guests:
Ben Peacock - Co-Founder and Managing Director, REWILDlife
Ben is a highly experienced digital technology leader with 20 years in sales and management, including 16 years at top global digital agencies working with leading brands. He has a proven track record in scaling start-ups, building market entry teams, and driving ROI-focused growth, with a recent focus on carbon reduction technologies. After 12 years in London and 5 years in Sydney, Ben returned to the UK to co-found Zerofy, the world’s first end-to-end carbon reduction platform, and Rewild Life, an AI chatbot platform for endangered species - both dedicated to sustainability and protecting the planet. He also mentors students at Cardiff and Bristol Universities, supporting the next generation of entrepreneurs.
Giulia Bencini - Senior Service Designer, Satellite Applications Catapult
Giulia is a Senior Service Designer at the Satellite Applications Catapult, focusing on using design methodologies to make sure that space-enabled technologies and services support our planet. As part of the User-Centered Design Team, she makes sure that innovation happens with real people and problems in mind. Giulia has extensive prior experience in innovation for tech, business and start-ups support, strategic thinking and user research.
Webinar
Session 4 - Spaces to breathe: the case for inclusive outdoor design
Monday 19th January | 12.30pm (GMT)
In this session we discuss the importance of engaging with biodiversity for the whole nation's health. We’ll discuss how experience design tools and meaningful community engagement can help increase visitor numbers, shape inclusive play environments, and ensure these spaces are welcoming to a wide range of users. Together with our guests, we’ll consider what more can be done to encourage accessibility, and how green spaces can become places where communities are not only welcomed, but built and sustained. This live session will last 45 minutes and include a Q&A - so bring your questions.
Mima Hosts:
Natasha Davies (Senior Accessibility & Inclusive Design Consultant)
Lisa Baker (Head of Experience Design & Sustainability)
Guests:
Ellen Devine - Wellbeing Projects Manager, Forestry England
Part of the national recreation team, Ellen's work is dedicated to helping individuals and communities build meaningful connections with nature and with each other - encouraging movement, mindfulness, and moments of joy in the forest. Ellen brings both professional expertise and personal insight to her role. Her own experiences with health challenges have deepened her understanding of the powerful role nature can play in supporting wellbeing. This has fuelled her passion for creating inclusive opportunities that enable everyone to experience the benefits of the natural world. Outside of work, Ellen finds inspiration and solace in the outdoors, often exploring the changing seasons and the comfort they bring.
Kate Allan - ‘Access for All’ Programme Manager, Forestry England
Kate has been managing the ‘Access for All’ programme for the last three years. This is a national initiative, supported by targeted funding from Defra. Under Kate’s leadership, the programme is committed to creating insight-led infrastructure improvements that support those with additional access needs to experience the nation’s forests alongside everyone else. Kate is a passionate advocate for the health and wellbeing benefits of being out in nature and especially those that come from being fully immersed in, and embraced by, the forest. Born and raised in North Yorkshire with fun-filled adventures in Forestry England’s Dalby Forest being a weekly staple of growing up, it is fitting that she can now support others to get out and do the same at forests and woodlands across the country.
Amber Merrick Potter - Public Engagement Producer at the National Trust
Public Engagement Producer at the National Trust, Amber has led on all Sycamore Gap, Blossom and 50 Things Projects. Amber is currently chair of Nature Connectedness Network and is passionate about making nature and culture accessible to everyone. Over the past decade, they have designed and delivered public engagement campaigns that help communities feel more connected to nature, their heritage, and each other. Amber's approach combines strategic planning with hands-on delivery, embedding forest school principles and nature connection theory into my leadership and national-level delivery, fostering resilience, curiosity, and empowerment while deepening people’s connections.
